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Privacy policy.

How this site uses information about you, and your rights.

Who we are

British Built Power is run by SEC Newgate UK Limited (company number 08964377), 14 Greville Street, London EC1N 8SB. SEC Newgate decides how the information described here is used, which makes it the data controller, and is registered with the Information Commissioner’s Office (registration ZA309565).

For questions or requests, email info@britishbuiltpower.org. You can also contact SEC Newgate’s data protection officer, SZA Studio Legale, Corso Italia 13, 20122 Milan, Italy, at dpo@secnewgate.co.uk.

What we collect, and why

How you use the site
Only if you agree to analytics cookies. Google Analytics 4 records the pages and sections you reach and for how long, how far you scroll, what you click (buttons, links, the footnotes, the price map and the share cards), the first 80 characters of any text you copy from the page, errors the page runs into, and how fast it loads. Google also records your browser, device and approximate location, which it works out from your IP address. We use this to see which parts of the campaign work. We tell Google not to use it for advertising. Legal basis: your consent. We keep it for 14 months.
Session recordings
Only if you agree to analytics cookies. Microsoft Clarity records how you move through the page (scrolling, clicks and mouse movement) and builds heatmaps from it. It hides anything typed into a form field. We use it to find the parts of the page that confuse people. Legal basis: your consent. Microsoft keeps recordings for 30 days, and heatmap data and any recordings we mark to keep for 13 months.
Email
If you email us, we keep your message and address so we can reply. Legal basis: our legitimate interest in answering you and keeping a record. We keep emails for 12 months after our last reply, unless we need them longer to deal with a complaint or a legal claim.
Hosting and delivery
Whether or not you agree to cookies, the site has to reach you. It is hosted by Vercel, which logs each request, including your IP address, to run and protect the service. Fonts come from Google Fonts and some code from cdnjs (run by Cloudflare), so your browser contacts them directly and they receive your IP address. Legal basis: our legitimate interest in running a secure, working website. These companies keep this information under their own policies.

Cookies

We only set analytics cookies if you choose Accept in the banner. Google Analytics sets _ga and _ga_[ID], which last up to two years. Microsoft Clarity sets _clck, which lasts up to a year, and _clsk, which lasts a day. We store your choice in your browser for 12 months so we don’t ask on every visit; that needs no consent.

You can change your mind at any time with Cookie settings at the foot of any page. If you withdraw your consent, the analytics tools stop and we delete their cookies from this site.

Who else handles it

Google (Analytics and Fonts), Microsoft (Clarity), Vercel (hosting) and Cloudflare (cdnjs) process this information for us, or receive it when your browser contacts them. Some of them process it in the United States. Where they do, the transfer is protected under UK data protection law, through the UK–US data bridge for companies certified under it, or through contract terms approved for international transfers. We don’t sell your information.

Your rights

You can ask to see the information we hold about you, and to correct it, delete it, restrict how we use it, object to its use, or take a copy. Where we rely on your consent, you can withdraw it at any time. Email info@britishbuiltpower.org. If you’re unhappy with how we handle your information, you can complain to the Information Commissioner’s Office.

Changes

Last updated 9 November 2026.